The Donation Request Letter (Sample) for your church fundraising causes...
What items do you include in the Church Fundraising Request Letter for Donations?
church, organization, cause and audience is different. The donation
letter that your group sends out should be tailored to your interests
and your own circumstances and most definitely to the interest of your
There are usually a lot of questions when you begin
the task of writing your donation request letter such as - "Where do I
start? This can be a tough assignment. Many churches need some kind of
advice or template on this letter because they cannot afford to hire a
professional writer or consultant. The job will usually be assigned to
someone in church administration along with their other duties. This is
where a template of some sort can be very helpful.
Here are the Top Ten Items to Include in the Donation Request Church Letter:
1. Church or Organization Name and Contact Information
- Insert your letter on your organization's letterhead or make sure
it's perfectly clear what organization is sending the letter by
inserting your organization's name and logo, address, phone, email
address, and web address.
2. Date - Of course, the date has to be included. This date needs to be the date of the mailing if at all possible.
3. Recipient's (Donor) Address
- The recipient's address where your letter will be delivered will go
under your date including recipient's name and address. This also gives
you a way to double check the donor's address before mailing.
- Address the donation request letter to the recipient or donor's name
and do not use "Dear Friend". Address them by their name because this
makes it much more personal and appealing to the reader. First name or
first and last name is fine.
5. Your Donation Request Story (Body of Letter)
- This is where you have to connect with your reader by letting them
know why the cause matters and what benefits they gain by donating (what
difference will their contribution make). The first paragraph
in the letter can be the most difficult to write. Try to avoid talking
about your organization in this paragraph, but start out with a short
paragraph getting their attention or start telling your story. For
example you might get their attention by stating "It's that time of year
again. The Annual Baptist Youth Camp is almost here!One of the
most successful ways to get your message across to your donors is to
describe a story of a specific situation or person your charity has
helped in some way. Remember, don't show off accomplishments, but
include a story that will engage the reader.
6. Ask for a Donation (Body of Letter)
- Yes, it's fine if you ask for a financial gift just make it clear
what you're asking for and how the reader should respond. If you want,
you can even include a reply envelope addressed back to your
7. Thank your Donor (Body of Letter) -
Thank your reader in advance for their donation. If they have donated in
the past be sure and address this and let them know how much they made a
8. Closing - Traditional closings such as
"Sincerely" or "Kind Regards" are acceptable, but you may have something
better to fit your cause.
9. Signature - Don't ever
leave the signature area blank or use a script font instead of a
signature. Each letter should be hand-signed individually by the proper
10. Name and Title - Spell
out the full name of the person the donation request letter is from
under the signature and the title under the name letting them know who
your are and what position you have in the organization.
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